Feedzai team logo, highlighting their collective effort in leveraging AI technology to combat financial crime and fraud prevention. by Team Feedzai
2 minutes • Fraud & Scams • Last Updated January 1, 2025

ThreatMetrix vs. Feedzai: A Comparative Analysis

Disclaimer: This content was created in Q2 2025 by Feedzai and is based on Feedzai’s independent analysis of publicly available information, industry reports, and our own expertise in financial crime prevention. While we aim for accurate and relevant insights, we did not conduct hands-on testing with the solution mentioned. The material is intended to inform and support organizations as they assess their own needs and evaluate technology partners. If you have feedback or wish to request an updated analysis, please contact us at product-marketing@feedzai.com.

Feedzai and ThreatMetrix are prominent players in fraud prevention and risk management.¹ Both companies offer advanced solutions to help secure business operations and shield customers from various threats.²

Report

2025 AI Trends in Fraud and Financial Crime Prevention

Feedzai’s survey of 562 financial professionals shows the industry adjusting to new data responsibilities due to rapid AI adoption.

Learn More

Who is Feedzai?

Feedzai, founded in 2011, is a leader in AI-driven financial crime prevention. Its AI-native RiskOps platform offers real-time transaction monitoring, device and behavioral biometrics, data orchestration, and holistic fraud management capabilities across the full customer lifecycle (customer onboarding included). Feedzai specializes in adaptive, scalable solutions for banks and FinTechs, enabling them to detect and prevent evolving threats such as scams, synthetic identity fraud, and account takeovers.

Who is ThreatMetrix?

ThreatMetrix, now part of LexisNexis Risk Solutions,^{1, 2} is a recognized vendor in device and digital identity intelligence. Originally an independent solution focused on device fingerprinting,¹ ThreatMetrix has successfully penetrated banking and eCommerce verticals,^{3, 4, 5} to detect account takeover,³ RAT activity,³ new-account fraud,³ mule networks, and more.

Feedzai vs. ThreatMetrix: A Comparison of Capabilities

Solution Complexity

Powered by Feedzai Cloud 2.0 architecture, intuitive rules engine, and native a TFB+DT integration, Feedzai enables a straightforward user experience. Feedzai IQ™ further enhances this experience by delivering out-of-the-box risk and fraud scores from day one.

Some clients found the solution to be overly complex.⁶

Professional Services

Feedzai provides out-of-the-box risk and fraud scores, which can be augmented with targeted rules. The platform is designed to be intuitive, allowing customers to build and manage their own rules with minimal configuration.

While ThreatMetrix offers out-of-the-box rules, clients often require ongoing professional services to manage, adapt, and optimize the ruleset effectively.^7, ⁸

Machine Learning

Native ML infrastructure with a broad library of algorithms and automated model-building.

Platform employs ML models and other detection capabilities.^3,^8, ⁹

Integration & Orchestration

Unified orchestration that blends identity, device, transaction, and third-party signals. Auto-validates and detects schema for any data source. Provides global feeds for account opening: identity, fraud, scams, KYC/AML, income and credit.

ThreatMetrix has pre-integrated capabilities with other LexisNexis Risk Solutions (e.g., Emailage). ¹⁰ ThreatMetrix also has a Risk Orchestration Solution that assemble identity, authentication, and third-party risk signals.³^,⁸

Documentation & Policy Guidance

Intuitive rules engine backed by extensive docs, in-product guidance, and templated policy packs.

Clients cite inadequate documentation and poor policy setup guidance.⁶

Today’s fraud and financial crime challenges require an adaptable risk strategy. Feedzai delivers a modern, AI-native platform with real-time fraud detection, scalability, and integrated AML solutions. Feedzai’s ability to quickly adjust to emerging fraud trends makes it particularly well-suited for enterprises managing a large number of digital transactions.

Enhance Your Fraud Risk Strategy

We want to help you remain proactive and secure. That’s why we are providing a complimentary 30-minute personalized risk intelligence briefing. This is an opportunity to receive actionable insights specifically tailored to your unique risk profile, instead of a sales presentation. Book your briefing today and start strengthening your defenses.